Record stores, London
It has been well documented recently that digital music sales are falling, as musical artists struggle with illegal downloads and streaming services such as Apple Music and Spotify. However in 2015 one form of music sales increased by over 54%, that being vinyl. The ‘vinyl revival’ is the term being used by the media and listeners of music to describe the renewed interest and increased sales of vinyl records which has slowly gathered pace over the past couple of years.
Alongside steadily increasing vinyl sales, the vinyl revival is also evident in the renewed interest in record shops with many new stores popping up in cool and quirky locations. Notable stores include Phonica Records (Soho), Rough Trade East (Brick Lane) and Kristina Records (Stoke Newington) whereby not only the old retro classics are sold but the latest pop, rock and dance music from todays newest bands.
Urban Outfitters has jumped on this opportunity selling records to young people whose older siblings had probably never seen a record player and across the globe it is now one of the biggest stockists of vinyl. Although vinyl may still make up only 1.5% of record sales in Britain, that figure is up from 0.1% in 2007. If any format is growing in the digital age, it’s the analogue record, something the Official Charts Company has recognised by launching its new vinyl chart, with separate countdowns for singles and albums. All in all its clear to see the tangible asset that is vinyl is definitely having a revival and reviving the music industry, we look forward to how it progresses in the next few years!